F Monogram

Here is a monogram/ambigram I designed for 'Fallon's Photo Studio' a nature and wildlife photographer out of Minnesota.
This concept is a fluid F, that also more subtly shows the shape of an S and a P; the other letters of the name.
The concept is a modern take on fluid cursive handwriting and reflects the freedom and energy of the outdoors.

See how it integrates into the full name with the rebound bellow! 👇