MicroAcquire Case Study

Hey guys!

What you see above is a new case study we've recently posted on our website. It is about MicroAcquire, a website+web app which together constitute a product that helps startups find buyers.
MicroAcquire is now nominated on Awwwards! You can check it out and support it here ⚡️👇
VOTE HERE: https://www.awwwards.com/sites/microacquire

For each of our case studies we always make customs photographs that illustrate the essence/mood/idea of each project in an abstract way. Here's how we made photos for this one:

Since the main idea of the product is buying and selling startups, we decided to use a unicorn as the main character that stands for a startup which is trying to get acquired. While we were looking for a unicorn mask on the Internet, we stumbled upon a brilliant pigeon mask, a gem!
We realised that a pigeon would be a cool way to represent a startup buyer. Once we came up with the story and the plot, all we had to do was to think through the details, find all the necessary equipment and take pictures.
Ta-da!

What do you think of the photos and case study in general? Would love to hear some feedback 🙂

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