Pathao Food 3.0 - Discovery Experience Revamp

We've released the Pathao Food 3.0 a couple of weeks back, introduced a new layout for the food homepage to ensure better restaurant discovery experience, and improved on a few other areas.

Previously, the offers and campaign cards were placed below as a collapsed bottom sheet which was resulting in an unsatisfactory conversion rate. We replanned those cards to be visually more appealing and placed at the top with auto sliding. Better perceptibility and more engagements are being seen.

We also introduced the 'Featured Restaurants' and 'Recent Orders' section. Recent order is a very handy shortcut for those who repeat similar orders often. We reduced the cover photo size of the other nearby restaurants to show more restaurants as you scroll.

We are working on much more interesting stuff. I will share them as they get available to publish.

Seaam worked on the initial ideation and layout of this new discovery page. Illustrations are done by Oishe apu. Thanks to Mehedi for UI contribution.

Let us know what do you think of this new design. Share any feedback, bug reports, feature requests — every little bit helps 😊