Developer Circles hosted F8 Meetups

Facebook Developer Circles provides opportunities for communities to collaborate, learn, and code with other local developers. Every year Developers Circles partners with F8, Facebooks’s annual Developer Conference, to engage with and provide Developer Circle leads tools to create and market F8 viewing meetups around the world.

We created the Developer Circles and F8 partnership identity and creative toolkit to provide leads with the tools they need to market and create these meetups, while ensuring our brand is consistently represented across the global developer community.

The final toolkit contained print, swag, social, and a complete guideline that incorporated strategic and relevant copy for the developer facing audience. Understanding our audience paid off and resulted in the most successful Developer Circles F8 Meetups of all time, with over 71 global F8 Meetups created around the world.

Role: Art Direction & Design Lead