Stellum Shoe Co. Package/Apparel Design
When developing this concept for a university course, it was at a time where I was really starting to take off in my vector art. Acknowledging that my skills were improving tremendously, I wanted to create a brand centered around vector art and icons. The goal was to create a brand that could appeal to all ages, but still give off a high-end vibe, inspired by Vans and their famous skate shoes.
I accomplished this by using a thin, clean, unique typeface as the center of the logo, and kept it relatively minimal. The color palette was pulled straight from a photo of the solar system.
~~~Please feel free to give me feedback!~~~
Thanks.
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Available for new projects!