Tote bag branding concept

The challenge was to design assets for a welcome box for new starters to receive at https://www.hellocomputer.com/

One of the items I thought would be a great addition to a welcome box is a tote bag, one can never have to many.

I leveraged off the agencies look and feel, keeping the design clean and simple. As I feel good branding lets the design speak for the brand, I choose to keep logo off to the side framing the design.

The word creativity used is one of the values of Hellocomputer. My thinking was that each tote bag could have a different value on it. Making the tote bags collectable items, thus driving employees to get them all and embrace the culture and values of the agency.