Print Club

Branding for a new subscription art service from Bluegrass Printmakers. Print Club's member tiers are themed around playing card suits, hence the icons. For the colors, I wanted a palette based on BGP's dark blue but bold enough to differentiate this program from the organization's general branding. Similarly, for the typeface, I went with capitalized Futura so as to fit with yet stand out from BGP's lowercase Futura.