Landing Page

A fashion eCommerce landing page I designed for the DailyUI challenge.

Because the primary goal of this page is to show off the clothing, I chose a simple layout that prioritised imagery above all.

To encourage purchase, the UI allows users to add to a wish-list by 'liking' photos, like they would on Instagram.

Finally, we remind users of the items in their cart and wish-list in the navigation bar. The intent is that this might be useful to 'window shoppers' returning to the site in the future.