Pivot Yoga Brand
Pivot Yoga is a revolutionary way to deepen home practice. It was designed to allow people to take classes with great teachers virtually in a whole new way by using 16 small sensors that are embedded into the fabric of the clothing to track your movement and give you live feedback on your poses.
I worked with the CMO and tech teams to create and develop each brand touchpoint and create the full experience. We worked with a small team that was scattered across the world to design rapid prototypes.
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