The Frame Game E-Book

The Frame Game: How to Define Your Product Strategy is equal parts guide book and workshop for defining a successful product strategy. Charting Gibson Biddle’s time as VP of Product at Netflix, he takes you through a series of tried and tested exercises and the context that led to their design.

It originated as an e-book for online reading and was later adapted for print in a small 6” x 8” book. To represent the idea of teams working together and building, the illustrations were created in a geometric and abstract style to allow multiple combinations and interpretations.