CraveWave Brand Identity

Brand identity for CraveWave, Fleeting food delivery deals. Most restaurants have excess capacity at many times throughout the day. Most food deliveries have excess capacity during each delivery trip. The solution is to take advantage of this excess capacity by offering ephemeral deals directly to the consumers based upon aggregating demand. This will increase the volume of both the restaurants and the delivery making the restaurants more profitable while increasing their customer base. Consumers win from having discounted pricing that otherwise wouldn't exist.