Moroccan Color Palette

Emily and Youssef of Darna design are a Berber-American family based in Ojai, California. They came to us in need of a brand and e-commerce website design for their handmade Moroccan rugs business. We created a brand that mixes traditional Berber symbols with a modern edge. They wanted to highlight a diamond design within their branding, an element found in a lot of Moroccan designs. The color palette also incorporated their Berber influence, showing off with some vibrant colors.

Our favorite part of this project was using colors a little outside of our usual color palettes! Utilizing a vibrant and colorful mix was a fun switch up compared to our past projects.