1 Hotels
Legendary Hotelier, Barry Sternlicht, came to my agency at the time with a unique concept. His goal was to create hotels that arise naturally from their neighborhood—everything from the design to the raw materials draw upon the local nature, people, and culture. He challenged us to create a digital experience that redefines the hotel booking experience.
We created a digital concierge that uses thoughtful editorial content to expose travelers to not just the rooms & amenities but the soul of the destination: the natural spaces, neighborhoods, and local experiences that surround them And by adapting a seamless “add to cart” (or in this case “weekender Bag”) functionality users are able to collect, save, and book everything from pool cabanas to local tastings to nature walks.