On the Line

On the Line is a new publication from Toast that provides restaurant professionals with educational, inspirational content and practical tools to help them start and grow a successful restaurant.

I led the charge on the design of this product with my team at Toast as well as an external agency. I helped define the visual direction, created a new brand, distilled research findings, created wireframes, and designed all page templates, graphics, icons, animations and other creative assets.

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Gabby Pinto
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