The Hideaway Arms – Logo

In a bid to stay sane and entertained, a friend of mine has been running an online pub quiz, under the guise of The Hideaway Arms. Wanting it to have a more considered identity, she asked if I'd be up for creating a logo, and it's not like I have anything else to do, so of course I say yes. Also, it's fun wee project to keep the creative cobwebs at bay...

The idea was to come up with a modern take on the traditional British pub sign, with a nod to hibernation (thanks Mr. Hedgehog) and a suggestion of the Great British pub garden taking over the establishment.

More by Secretly Swedish Design Co.

View profile