Pura Vida Milk's Flyer

Playful and didactic flyer design for Pura Vida's new milk campaign to prevent anemia in children.

43.5% of peruvian kids suffer from anemia, Pura Vida's milk is fortified with extra iron and zinc to prevent this condition among peruvian children.

The campaign is meant to educate parents about the 5 essential nutrients that this milk has with a friendly approach.

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