GameOn rebrand
๐ฅGameOn rebrand๐ฅ
About. ๐
GameOn is a video games culture con in Lithuania. The team builds and nourish various gaming related events dedicated to spreading the word about the beauty of the games industry.
Challenge. ๐
The idea of GameOn brand is changing course constantly and it also means constant brand/design changes. This year GameOn rebrand focused to fit both sides: B2B (business, professional, education, experience) and B2C (fun, kids, young, community, gaming, passion) also to gain a new unique visual style.
Result. ๐
The new rebrand style is inspired by old-school arcade video games with a modern twist of existing brand graphic elements. Visually we wanted the brand to be bright and vivid, but also maintain the contrast and balance. Neon gradients, dark, volumed down backgrounds, isometric-top depth of objects and subtle arcade gaming symbols added to a fresh and unique visual experience.
Branding design material:
๐ New colour system;
๐ The new arcade style mixed with of old/new main graphic elements;
๐ Social media templates;
๐ Pitch deck slides.
๐ TeleSoftas