Bardo Academy: Brand

We've been working during these couple of weeks on the Bardo Academy brand. We decided to go with a whole new logo. 🙌 We started out the design process with the letters B and A and extracted some shapes from these initials. We decided to use a square a circle and a triangle because they are usually associated with education and primary colors. Then we went through a series of exercises to choose how to arrange these shapes. We wanted to stay simple, loose and pro.

We've been working during these couple of weeks on the Bardo Academy brand. We decided to go with a whole new logo. 🙌 We started out the design process with the letters B and A and extracted some shapes from these initials. We decided to use a square a circle and a triangle because they are usually associated with education and primary colors. Then we went through a series of exercises to choose how to arrange these shapes. We wanted to stay simple, loose and pro.