Dance the Night Away Concert Promotion

It’s time to Dance the Night Away with the Atlanta Freedom Band’s (www.atlantafreedombands.com) upcoming concert that celebrates dance in all of its different forms. To promote the upcoming event I utilized a great shot of dancer mid-leap, conveying the energy and excitement of the show. Surrounding the figure I then added colorful smoke to represent both the colors of the PRIDE flag as well as the more flowing and calmer forms of dance. The initial graphic concept was then converted to all kinds of promotional graphics, including: posters, postcards, playbills, banner ads, print ads and more.