Bukalapak Brand Elements
Brand elements page for Bukalapak
Old friend, new face!!!
Bukalapak is one of the largest e-commerce in South Asia. In the past, we struggled with how we express our brand design. Recently, we had an opportunity to regroup and rethink how to best express ourselves.
In this page, people can see how we treat different elements and bring them together to create a cohesive design language. This will be used internally in the company for the marketing design. The next step for us is to translate this into our product design.
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Credit:
Core Design, Marketing Design, Marketing and Branding team, and Corpcoms for the great collaboration
Big props to Erick, Defri, Steve, Edho, Niki, Uun, Adwin, Antha, and Yoel. Special thanks to Thinking room and Tokotype
Designer: Budi Tanrim
Engineer: Nurul Furqon