Conductor – Illustrations

Illustrations created by
@annaptasinska

Conductor is the world's leading organic marketing platform, helping brands drive deeper engagement with customers by analysing online search terms. Today, their software powers the content marketing operations of leaders like Citibank and FedEx, as well as high-growth brands like Birchbox and JustFab.

These days, the internet is full of bland, generic marketing content — And everyone's tired of it. Enter Conductor, with a solution that pairs technology and specialist marketing services to help global brands create engaging, relevant and compelling content at scale.

With an enviable customer-base and plans to double-down on user acquisition, Conductor invited our team to help them define a new visual identity system and rethink their marketing website from the ground up.

Over several weeks, our teams created a new brand identity that spoke to the culture and values of their company, and stood-out against their enterprise MarTech solutions. Then, we planned, designed and developed a new performance-oriented website that clarified their proposition and significantly increased lead generation.

See the live site here.
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