Foxy Coiffure Logo

Logo design for "FOXY coiffure" an urban hair salon in Kallithea, Athens.

My goal was to design a loud and strong wordmark, able to indicate the urban aspect of the hair salon.
I used basic geometry to design the typography, as a way to portray the straightforward nature of the salon.
By using white against black, the brand further conveys a message of honesty towars its customers.