Ford Logo - Go Further Interpretation

I was browsing on facebook and happened to have liked fords page, I stumbled onto a promo video for their vehicle "edge" the logo was dry and lifeless towards the end of the video. The "go further" tag didn't really make sense since there was no movement. I decided to get all of the assets and put my own spin on it. The result was a 4K output at 60FPS which features a high octane drive of the logo sketched out with dramatic movement of the logo capturing the essence of the slogan "Go Further". This was sent to ford as as a pitch.