Logo

This is something I've been working on for quite a while. If there's anything I've learned this year (so far) it's that design with a meaning behind it will be better, have more of an impact and last longer than something that just looks good. I finally have an identity that means something to me.

The story: Despite living on the other side of the world, New York City is where I'd love to be. Hopefully one day dreams will become reality. My favourite place in NYC is Maddison Square Park, which has been home (for a little while) to Leo Villareal's Bucky Ball installation. This is something that stuck with me. It took me a long time to make something simplified that still got a message across. I'll be posting a bit of an exposé/case study about this when my website redesign launches this month. Keep your eyes on www.awstorer.com