Niche Building Works

LOGO DESIGN: Niche Building Works

Sometimes the client is a complete solutions provider without even realising it!

Niche came to The Brand Garage with a "logo only" need for an upcoming carpentry and tiling business. After an intensive 2-hour mini strategy briefing - LIGHTBULB REALISATIONS! Niche are actually a complete turnkey solution provider of kitchens and bathroom renovations. Although they are carpenters and tilers, they also bring a huge network of trades required to seamlessly provide the solution and project manage it all. Also unearthing a "Niche" of asbestos removal which is a godsend for any existing renovation.

With this new insight, we defined a completely new target audience in a new category, a new territory in the premium zones of Inner North and West Melbourne where renovations, budgets, and asbestos uncovering is prevalent.

So to suit this premium end market audience, we used a gold, black and white theme with a strong and professional modern feel to appeal and instill confidence that these guys are the right team for you.

Phase 2 follow-ups designs are booked. These guys are going to kill it!

Need a new logo? Let's chat!