Graal

The product name had to meet two main requirements: be easy to read in Russian and English, and align with the brand platform. Out of all the suggested names, we chose the one that concisely captured the essence of the product: Grail.

The Holy Grail is a fabled relic, the source of eternal life. In our interpretation, the vitamin drip is like a precious vessel filled with vitamins and minerals that protect health and youth.

More about work: https://www.behance.net/gallery/90734413/GRAAL