Typeface

Typography is an essential part of any design project, as it helps to convey a message in an effective and visually pleasing way. It can create hierarchy, add emphasis to key points, and provide visual interest that helps draw the eye towards important information. Typography also plays a critical role in branding by helping establish recognition for logos and other visuals associated with a company or product. By using typographic elements such as font size, color palette selection, line spacing etc., designers are able to communicate their message more effectively while still maintaining clarity throughout the entire design process.