Zingaaro Shuttle Service - Transportation Logo Design

Zingaaro Shuttle Services is a privately owned company that provides the best, most reliable and safe transportation for business travelers, visitors, students and local residents. They have been operating with a word-of-mouth model and wanted to create their brand identity for further expansion. They needed a logo reflecting their "Shuttle" businesses and being able to adapt wherever possible. Their choice of color was Gray, representing the color of the Road, which is the basis of Ground transport. It was a tough dilemma to pick the final one.