New VHT Website
For the past six months, I've been working as part of a small team responsible for redefining the brand and product offering for VHT.
As a result of this work, VHT will put a heavy emphasis on coaching our clients to communicate with their customers in a way that is relational, empathetic and human. We believe that doing the right thing for customers shouldn't be an obstacle to a brand's success, and our new platform of carefully considered tools and strategies was created to support this philosophy.
Yesterday, VHT launched this new platform (called Mindful) along with an updated website. The response has been amazing!
While I'm extremely proud to share some of the design outputs from the effort, I'm even more proud of the hours of research, client/employee interviews, and workshops undertaken by our team to define this new path forward.
I really can't wait to see what's next!