Epikyur Culinary Institute- Food & Beverage Logo Design

Epikyur is a new age culinary institute which caters to all those who are passionate about the art & science of cooking with hands on introduction to critical business management. They wanted their brand identity to be more natural, painted with human touch and with letter “E” pointing the epicureans. It was a more challenging project as the logo mark had to be in its raw form with culinary elements yet fitting into all the rigid limitations. The brand color was chosen to be saffron and yellow more relevant to the energy and emotions behind cooking journey. The brand type face chosen was Varied weight Serif with hand-stroke feel.