High Rock Silverbacks | Research & Sketching

High Rock Silverbacks | Research & Sketching

Inspired by Silverback gorillas, the High Rock Silverbacks identity aims to capture the dominant qualities of a troop leader. Strength, power, and resolve.

As with nearly all my work, real-world reference is key - in this case, it was a balance of finding the features of a silverback gorilla that most captured the character I wanted to present then enhancing them in the mascot & supporting logos. Full identity coming next!

Thanks for viewing
-Jn

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Case Study

https://www.behance.net/gallery/61049153/Silverbacks-Sports-Identity-Branding

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Jeremynelsondesign.com
jeremynelsondesign@gmail.com

Jeremy Nelson
Brand Identity & Type Design
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