Diner | Rebrand Option #1

Finally trying to sit down and commit to some personal project. Project number 1 is a rebrand for my favorite diner in Northern Virginia. Joe's Cafe in Sterling. This is just a concept and I'm working on a few more options. I'm very excited to see where this goes because I haven't done a full rebrand like this in a long time (logo, branding, menu design, website, etc.). My goal creatively is to modernize the current logo but not completely leave behind its roots and history. It'll definitely take some time but I'm excited to see where it goes!