Lab4Mobility GIF

For the 2019 Lab4Mobility event, the Design team wanted to make it special by creating an event brand specifically tailored for the occasion.

The aim was to use deconstructed shapes to reflect the beginning of the event — where the team would approach road blockers, questions and concerns coming from the participants — and the completed shapes to reflect the end of the event — where all the puzzle pieces would ultimately come together and the final picture would be clear to the public.