Daily UI #003 | LandingPage

Designing a landing page for my company, D-Tools Cloud. The purpose of D-Tools Cloud is to generate proposals to installer companies. This allows the sales person to win more, the manager to manage their business, and the field techs to install the products at the customers home.

Goal: Increase the number of people that arrive on the website to try D-Tools Cloud

Hypothesis: By cleaning up the website, making it simpler, and having a simple call to action button, more people will signup for a 30 day trial. (See how it looks today www.d-tools.com/cloud)

Metrics: Conversion Rate of people land on the website, to signup for a trial right away. (would say on the entire website, but this is specific to people who land on the home page)

Requirements:
- CTA button for easy signup
- Let visitors know the key benefit right away
- Informational to let visitors exactly what is D-Tools Cloud

Extra:
- Nice graphic that represents multi OS, the different personas it touches, and the kind of features they will have
- Simple navigation around product features, pricing, and solutions
- Easy way for existing users to log in if they forget the app login URL