Camp: a design system

A successful design system for ActiveCampaign means accommodation for multiple product lines, hundreds of workflows, and over 100,000 unique clients.

It is a labor of love creating a system that can be utilized by our internal design, product, and technology teams while unifying our platform experience for our clients. The system has to be flexible enough to adapt to niche use-cases yet sturdy enough to create a strong framework that can be followed in every area of the platform.