Rebranding teaser

With a rebranding to celebrate 200 years of history of the Bensaude Group, the challenge was to create a video to present the new visual identity of the brand: https://joanacorreia.myportfolio.com/bensaude-group

In a geometrical, precise world, where the triangle represents not only the present and the future, but also the past, we explain through patterns and illustrations how the logo was constructed and declines for the monolithic identities of the business areas.

Creative Director: Ricardo Miranda
Brand Designer: Artur Sempere
Styleframes and Motion: Joana Correia
Client Director: Filipa Robalo
Agency: Wonder\Why