As part of the effort to build the Cargo Social Shopping App we wanted to craft something with fun and would feel more human avoiding the standard Icon UI here is some of the doodles we made. Let us know what you think.
So here it is the final version. We tightened things up quite a bit and refined the angles, also adding the arrow to form the G and playing with the Go in Cargo.After we crafted this little beaut we decided why stop there and went on to ...
For this project we wanted to focus on creating an identity which felt rough, real and urban, collaborating with an incredible team to create a new social shopping experience. The way video is created rough and raw our identity needed to...
