James Betts / Projects / 7 Sins - bar & restaurant

7 Sins - bar & restaurant

7 Shots

7 Sins is a bar and restaurant in Manchester city centre with a focus on gamification.

More Projects

7 Sins bar & restaurant animated typography

February 21, 2020

Experimentation into application of how the 7 Sins typography could start to come to life with a bit of After Effects magic. Using simple masks and reveals to charge the viewer through a 7 Sins slogan, into images of the bar and restau...

7 Sins bar and restaurant menus

February 19, 2020

While most of the 7 Sins brand exploration has been quite flexible in how they are the presented, the 7 Sins drinks and food menus had to be legible, while still remaining on brand with the mixed use of typefaces. These were our end res...

7 Sins bar & restaurant coaster set 1

February 17, 2020

Based on the colour and typography exploration in the previous pieces of 7 Sins roll-out. I started designing a set of bespoke coasters for the bar/restaurant that would include initially include seven sin related slogans. However in t...

7 Sins bar & restaurant staff tshirts

February 07, 2020

After working through the typography experimentation for 7 Sins, it felt right to use the exploration as a staff t-shirt idea for wearing within the space. (Part of my brand design work at Persona Studio.)

7 Sins bar & restaurant typography exploration

February 06, 2020

Continuing with my work on the 7 Sins brand, this t-shirt worked as an exploration into how our "reclaimed" carnival typefaces could all work together to help bring the brand to life. (Part of work at Persona Studio)

7 Sins bar & restaurant colour exploration

February 05, 2020

Colour exploration for the 7 Sins bar and restaurant brand - in practise on a set of business cards. The USP of the bar space is gamification, with pool tables, arcade machines and shulf board. For that reason we gave the brand a "dark ...

7 Sins bar & restaurant logo typography final variations

February 04, 2020

Final versions of the 7 Sins bar and restaurant logo. As I've mentioned before the bar's unique selling point is the gamification of the space, with arcade games, shuffleboard and pool tables throughout the space. To give the bar as a...