Anchored Branding for Northeast Christian Church
High School Beach Camp is an annual camp hosted by Northeast Christian Church's High School Ministry in Panama City Beach, Florida. The theme for 2019 was "Anchored". The main challenge for this project was designing something versatile, that could be used in many different contexts, while maintaining consistency and meaning. The main design element is the anchor. The anchor symbol acts as the letters C & H in the word mark, as well as an icon on its own. This allowed for many unique applications throughout the identity. The main type is set in Italian Plate no.2 Mono, and body type is set in T.26 Carbon.
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