ATO Brand Identity: Business Card

Our solution for ATO is a bold, artistic brand strategy and visual identity system that embodies their desire to contribute to a thriving art world and speaks to revolution. The ATO brand strategy hinges on giving power back to the next artist generation while being a cultural leader in the art-tech space.

Visually, we began with a bold logo mark that represents their core values of global presence, prestige, and eloquence. Their refined color palette, authoritative typography and voice, and simple icons unite to form a sophisticated brand that is attractive to seasoned artists and future artists of the world.

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