The Coffee Cart branding

Final brand identity for The Coffee Cart, a mobile espresso catering company coming soon to a San Diego soiree near you! The central logo element is a snow monkey enjoying an espresso - inspired by communities of Japanese macaques, who spend their time chilling in hot springs with their friends. Additional branding elements nod to energy healing and touches of eastern mysticism. This one was a helluva lot of fun.

Detail shots in the attachments.