How I Designed a Food Order Trending Page (Mini Case Study)
Project Overview
The goal of this case study was to design a trending food page for a city-specific food ordering platform. The page needed to showcase the most popular and ordered dishes within a user's specified time slot.
Design Approach
To highlight the food items, I opted for a dark theme, utilizing warm tones like orange and yellow to evoke a sense of appetite. Upon entering the page, users are greeted by the "trending" tab, eliminating decision fatigue and guiding them towards the most popular choices. For those with a specific food craving, a search bar at the bottom tab allows them to filter by dish name, restaurant, or cuisine. Once a user has chosen a trending dish, they can easily add it to their cart using the "Add to Cart" button within the dish card.
Design Considerations
Color Psychology: Leveraged warm tones to stimulate appetite and enhance food appeal.
User-Centered Design: Prioritized ease of navigation and quick decision-making for users.
Visual Hierarchy: Employed a dark theme to highlight food items and create a visually appealing layout.
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