Desk Calendar 2024

Introducing the Servis Tyre Brand Desk Calendar with Truck Art – a captivating fusion of functionality and artistic expression. This unique calendar seamlessly blends the reliability of Servis Tyres with the vibrant, cultural charm of traditional truck art, creating a visually stunning and practical accessory for your workspace.

Truck Art History

Pakistani truck art, originating in the 1920s and 1930s, is a vibrant folk art that gained global recognition. It began when plain Bedford trucks introduced during British rule were adorned by local artists and drivers with colorful paintings, intricate designs, and poetry. This art form evolved into a unique style featuring floral patterns, landscapes, portraits, calligraphy, and bold, eye-catching letters with humorous phrases. Skilled artists meticulously hand-paint these designs on trucks, buses, rickshaws, and even household items and buildings. Beyond its visual appeal, truck art serves as a form of self-expression for artists and drivers. In recent years, Pakistani truck art has garnered international attention, inspiring exhibitions worldwide. Its influence can be seen in fashion, home decor, and various creative ventures. This art form not only showcases Pakistan's rich heritage but also reflects its creativity, capturing the imagination of people globally. Truck art continues to thrive as a stunning form of folk art, symbolizing the country's cultural diversity and artistic prowess