Throwin Stones: Web Re-design For a Remarkable UI/UX Experience
The Challenge
Throwin Stones is a brand that stands out for having a collection of Minellars, Crystals, Jewelry, and Home Decor like no other. They needed help redesigning the website for a remarkable UI/UX that highlighted the color and diversity of their products.
The Results
At Lanternsol, we designed and built a website that would make it easy for users to find their ideal stone among the company's huge varieties and colors. Every step was an opportunity to show off the stones' charm. In order to tell this bright-colored story, we treated the site as a friendly space, so every aspect felt mystical, clean, knowledgeable, and easy to understand, all this without forgetting to highlight the color and shape of each stone uniquely.
Two of the critical elements of this site are the colors and the animations. Therefore, we had to highlight the unique characteristics of each stone radiantly and differently through visual experiences that would facilitate the understanding of the information and attract the eye with the colors and animations that pop on the web page.
Finally, we optimized the user's navigation by simplifying the menu and made the choices more accessible by integrating a more user-friendly way of navigation through the page, and by cleaning up the aesthetic aspects so that the user could feel like they are in a reliable, easy to navigate and very attractive to look at the website.
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