MOVE TO ZERO RIO

This CONCEPT Nike project combines the creation of incredible clothing with an important sustainability initiative, such as cleaning the rivers of Rio de Janeiro and launching a sustainability-focused product campaign. In addition, the use of artificial intelligence technology to create an engaging and impactful narrative demonstrates a commitment to innovation and environmental, social and governance (ESG) issues. This contributes to the company's long-term success and reputation. #ESG #AI #Nike

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