Sportsman's Logo (black version

Black version of the Sportsman's logo. I really like the way the fonts (Sweet Gothic and Barlow) contrast and complement each other. Sweet Gothic is such a sharp font and perfect for this brand. View the project.
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Listening + understanding = right the first time. ¶ I specialize in understanding brands & who they exist to serve. As a result, I've had 0 major revisions on any project since 2015.  Process | Portfolio