Craft is Hard - Branding WIP
As a side hustle (man, I hate that term) to my design business, I make bespoke felt pennant flags, jacket patches and gift cards. This currently sits under my Secretly Swedish brand, as The Workshop, but I've recently decided to spin it out into its own thing: Craft is Hard (a nod to Cursive's awesome Art is Hard).
Working on the logo, it's another excuse to keep practicing with Procreate, and I wanted to create a mascot for the brand, so here's Arty the pennant flag.
Think I'll keep playing with the primary typography, but I wanted to bring back the now retired Secretly Swedish colour palette, which I chose to get rid of a couple of years back. But honestly, I miss that red and blue colour combo.