Biography
Creative director/illustrator, co-creator of Hardcore Maternity, founding partner of More
Creative Women.
Bachelor Degree in Fine Arts, I developed my career in the world of advertising as a creative director at Wysiwyg. Years later Publicis Group acquired the agency and I had the chance to lead the creativity of brands such as Diesel, Loewe, Absolut, Camper, Levi's, Mercedes, Movistar, Vodafone, Openbank, Garnier, Buckler or El Teatro Real, among others.
In 2014 I decided to turn my life around and founded Apéritif, a strategic-creative studio where advertising coexists with branding, graphic design and illustration.
During these years I collaborated with clients such as Madrid City Council, the Government of Spain, Paradores Nacionales, Editorial Planeta, SModa, NTT, Economists Without Borders, Bankia or the Thyssen Museum, among others.
I've been part of national and international juries and my works have been recognized in festivals such as New York Festivals, Lia, Fiap, El Sol, CdeC, Laus, D&AD
Madrid, Spain
Member since Sep 2022
Skills
Top Specialties
Brand / Graphic Design 9+ years
Illustration 6–8 years
Leadership 9+ years
Work History
Head of Creativity at NTT Disruption 2020–2022
Founding partner at Más Mujeres Creativas 2014–Present
Founder & Creative Director at apéritif 2014–Present
Creative Director at wysiwyg/Publicis Group 1998–2014
Education
Bachelor of Fine Arts, Salamanca University 1997
Seeking
Freelance or contract opportunities
